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AI Change Management Playbook

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Purpose

This playbook provides a structured approach to managing the people-side of AI change in government. It addresses the unique challenges of AI adoption including workforce concerns, skills development, cultural change, and building trust in AI systems.

The ADAPT Framework: Assess readiness → Design approach → Align stakeholders → Prepare capability → Transition & sustain

Quick Reference

Key Principles
  • People first - Technology serves people, not the reverse
  • Transparency - Be open about AI and its impacts
  • Inclusion - Involve affected staff in design and implementation
  • Support - Provide training, time, and resources
  • Fairness - Ensure equitable treatment of all staff
  • Continuous - Change management is ongoing, not one-time

1. Understanding AI Change

1.1 Why AI Change is Different

Traditional IT Change AI-Specific Challenges
Predictable system behavior Probabilistic outputs; may evolve over time
Clear task automation Augments judgment; changes decision-making
Documented rules "Black box" perception; explainability challenges
Defined scope Scope may expand; new capabilities emerge
One-time training Ongoing learning and adaptation required
Technical adoption Trust and acceptance barriers
Workflow changes Identity and role transformation
Fear Description Change Management Response
Job loss "AI will replace me" Clear communication on workforce strategy; focus on augmentation
Skill obsolescence "My skills won't matter" Skills development; new career paths
Reduced autonomy "AI will tell me what to do" Emphasize human oversight; staff as controllers
Increased surveillance "AI will monitor my performance" Clear privacy boundaries; purpose limitation
Unfair treatment "AI will judge me unfairly" Transparency about AI use; appeal mechanisms
Loss of expertise "My knowledge won't be valued" Expert input in AI design; knowledge capture
Accountability concerns "Who's responsible if AI is wrong?" Clear accountability frameworks

1.3 AI Change Readiness Indicators

Indicator Ready Not Ready
Leadership support Visible sponsorship; resources committed Passive or absent; no resources
Staff sentiment Curious, cautiously optimistic Fearful, resistant, hostile
Digital maturity Comfortable with technology Technology-averse culture
Trust in organization Believes org acts in staff interests Distrustful of management motives
Previous change experience Positive track record History of failed changes
Union relations Constructive engagement Adversarial relationship

2. AI Change Framework

2.1 The ADAPT Framework

A - Assess readiness and impact
D - Design the change approach
A - Align stakeholders
P - Prepare and build capability
T - Transition and sustain

2.2 Phase 1: Assess Readiness and Impact

Objectives: - Understand current state - Identify change impacts - Assess readiness - Identify risks

Activities:

Activity Purpose Output
Stakeholder mapping Identify all affected groups Stakeholder register
Impact assessment Understand AI effects on roles Change impact matrix
Readiness assessment Gauge preparedness for change Readiness scorecard
Culture assessment Understand organizational culture Culture profile
Risk assessment Identify change risks Risk register

Change Impact Assessment:

Role/Group How AI Affects Them Impact Level Readiness Priority
Task changes, new skills needed, etc. High/Med/Low High/Med/Low

2.3 Phase 2: Design the Change Approach

Objectives: - Define change strategy - Plan communications - Design training approach - Establish governance

Change Strategy Canvas:

Element Approach
Vision What does success look like?
Case for change Why AI, why now?
Sponsorship Who is leading?
Stakeholder engagement How will we involve people?
Communication How will we inform and engage?
Training How will we build capability?
Support How will we help people through transition?
Resistance management How will we address concerns?
Reinforcement How will we sustain the change?

Design Principles for AI Change:

  1. Co-design with users - Staff help shape AI implementation
  2. Start small - Pilot with willing early adopters
  3. Iterate based on feedback - Continuous improvement
  4. Celebrate successes - Share positive outcomes
  5. Be honest about challenges - Acknowledge difficulties

2.4 Phase 3: Align Stakeholders

Objectives: - Secure leadership commitment - Engage unions/staff representatives - Build coalition of supporters - Address key influencers

Stakeholder Engagement Plan:

Stakeholder Current Position Desired Position Strategy Owner
Executive sponsor Supportive Active advocate Regular briefings
Middle management Skeptical Supportive Show quick wins; address concerns
Frontline staff Anxious Cautiously accepting Involvement; training
Union Wary Constructive partner Early engagement; guarantees

Leadership Alignment Checklist:

  • Executive sponsor identified and committed
  • Leadership team aligned on vision
  • Middle managers briefed and equipped
  • Governance structure established
  • Resources allocated
  • Accountability clear

2.5 Phase 4: Prepare and Build Capability

Objectives: - Develop skills and knowledge - Create support materials - Establish support structures - Ready the organization

Capability Building Framework:

Level Focus Activities
Awareness Understanding AI AI fundamentals training; demos
Knowledge How AI affects my role Role-specific training; job aids
Skills Working with AI Hands-on practice; coaching
Mastery Optimizing AI use Advanced training; peer learning

Training Curriculum:

Module Audience Duration Delivery
AI Fundamentals All staff 2 hours E-learning
AI Ethics & Governance All staff 1 hour E-learning
Working with AI [System] Direct users 4 hours Workshop
AI System Administration Administrators 8 hours Workshop
AI Champion Training Champions 1 day Workshop

Support Structures:

Structure Purpose Implementation
Help desk Technical support Extended hours during go-live
Peer champions On-the-ground support Trained champions per team
FAQ and knowledge base Self-service answers Intranet site
Feedback channel Continuous improvement Online form; regular reviews
Manager toolkit Equip managers Materials and talking points

2.6 Phase 5: Transition and Sustain

Objectives: - Execute the transition - Support through change curve - Embed new ways of working - Sustain and reinforce

Go-Live Support Plan:

Period Focus Activities
Go-live day Hypercare All hands support; rapid response
Week 1 Stabilization Daily check-ins; issue resolution
Month 1 Adoption Usage monitoring; targeted support
Quarter 1 Optimization Refinements based on feedback
Ongoing Sustainment Regular reviews; continuous improvement

Sustaining Change:

Activity Frequency Owner
Adoption metrics review Weekly then monthly Change lead
User feedback sessions Monthly Product owner
Success story sharing Ongoing Communications
Refresher training Quarterly Training team
Process optimization Quarterly Operations

3. Communication Strategy

3.1 Communication Principles for AI

  1. Be transparent - Explain what AI does and doesn't do
  2. Acknowledge concerns - Don't dismiss fears
  3. Be specific - Avoid vague reassurances
  4. Be consistent - Same message from all leaders
  5. Be ongoing - Not just at launch
  6. Two-way - Listen and respond

3.2 Key Messages Framework

Audience Key Messages Supporting Points
All staff AI is being introduced to [purpose]. This is about [augmenting/helping] staff, not replacing them. Specific examples; guarantees
Direct users AI will help you by [specific benefits]. You remain in control of [decisions]. Training available; support structures
Managers AI will change how your team works by [specifics]. Your role in [oversight/coaching] is essential. Management tools; talking points
Executives AI delivers [strategic benefits]. We're managing [risks/concerns] through [approach]. Metrics; governance
External We're using AI to [improve services]. We're committed to [ethical use/transparency]. Ethics framework; oversight

3.3 Communication Timeline

Phase Timing Focus Channels
Pre-announcement -8 weeks Leadership alignment Executive briefings
Announcement -6 weeks Introduce the change All-staff comms; town hall
Engagement -6 to -2 weeks Address concerns; gather input Workshops; feedback sessions
Preparation -2 weeks Practical readiness Training; job aids
Launch Week 0 Go-live support Multi-channel
Early adoption +1-4 weeks Share successes; address issues Success stories; support comms
Sustainment Ongoing Reinforce and improve Regular updates

3.4 Communication Channels

Channel Use For Frequency
All-staff email Major announcements Key milestones
Intranet Detailed information; FAQs Ongoing updates
Team meetings Discussion; Q&A Weekly during change
Town halls Leadership visibility; Q&A Monthly during change
Champions network Peer communication Ongoing
Video messages Leadership connection Key moments
Posters/digital signs Awareness and reminders During launch

3.5 Addressing Frequently Asked Questions

Question Response Approach
"Will AI take my job?" Be honest about workforce plans; emphasize augmentation; highlight new opportunities
"How will AI change my role?" Specific changes by role; what stays the same; new skills needed
"Can I trust AI decisions?" Explain human oversight; quality assurance; error correction
"What if AI makes mistakes?" Escalation process; human review; continuous improvement
"Who decided to use AI?" Explain decision process; consultation undertaken
"What about my data privacy?" Clear privacy commitments; what's monitored; what's not

4. Workforce Strategy

4.1 Workforce Impact Analysis

Impact Categories:

Category Description Examples
Augmented roles AI assists but doesn't replace Decision support; admin assistance
Transformed roles Role changes significantly New focus on exceptions; oversight
New roles Roles created by AI AI trainers; model supervisors
Reduced roles Less need for these roles Routine processing; data entry
Unchanged roles Little AI impact Field work; direct service

Role Transition Planning:

Current Role Impact Future Role Transition Path
Augmented/Transformed/Reduced Training; redeployment

4.2 Job Security Commitments

Consider providing clear commitments such as:

Commitment Details
No forced redundancies Staff will not be made redundant due to AI
Redeployment priority Affected staff have priority for new roles
Retraining support Funding and time for upskilling
Natural attrition Headcount changes through natural turnover
Consultation Meaningful consultation on workforce changes

4.3 Skills Development Strategy

Skills Framework:

Skill Category Skills Development Approach
AI literacy Understanding AI; appropriate trust; recognizing limitations Foundational training for all
AI collaboration Working with AI tools; effective prompting; oversight Role-specific training
Critical thinking Validating AI outputs; exception handling; judgment Enhanced decision-making training
Data skills Data quality; interpretation; feedback Data literacy programs
Technical skills AI operation; troubleshooting; basic configuration Technical training
Ethics and governance Identifying bias; raising concerns; compliance Ethics awareness training

4.4 Career Pathways

From To Pathway
Processing officer Exception handler Training in complex cases; AI oversight
Team leader AI operations supervisor AI management training; performance monitoring
Subject matter expert AI trainer/quality specialist Knowledge transfer; model feedback skills
Data entry Data quality analyst Data quality training; analysis skills

5. Resistance Management

5.1 Understanding Resistance

Resistance Sources:

Source Manifestation Root Cause
Fear Avoiding engagement Concern about job loss or inadequacy
Distrust Questioning motives Past negative experiences; lack of trust
Frustration Complaints about quality AI not meeting expectations; poor implementation
Overload Claims of no time Too much change; inadequate support
Values Ethical objections Genuine concerns about AI appropriateness
Power Protection of territory Perceived loss of influence or control

5.2 Resistance Response Strategies

Strategy When to Use Approach
Educate Lack of understanding Provide information; demonstrate benefits
Involve Desire for control Include in design; seek input
Support Skill concerns Training; coaching; time to adapt
Accommodate Valid concerns Modify approach based on feedback
Negotiate Seeking concessions Discuss trade-offs; find middle ground
Co-opt Influential resistors Engage them in leadership role
Escalate Persistent disruption Involve management; formal processes

5.3 Resistance Indicators

Watch for these warning signs:

Indicator Possible Meaning Response
Low training attendance Avoidance; not prioritized Mandatory training; manager involvement
Increased grievances Concerns not addressed Listen; investigate; respond
Workarounds System not working for users Improve AI; more training
Negative corridor talk Anxiety; skepticism Increase communication; address rumors
High sick leave Stress; disengagement Support; investigate causes
Slow adoption Resistance; insufficient training Coaching; quick wins

5.4 Building Trust in AI

Trust Element How to Build
Reliability Demonstrate consistent performance; address errors quickly
Transparency Explain how AI works; show decision rationale
Competence Validate accuracy; share performance data
Honesty Acknowledge limitations; be upfront about issues
Benevolence Show AI is designed to help; prioritize user needs
Control Ensure humans can override; adjust settings

6. Union and Staff Representative Engagement

6.1 Engagement Principles

  1. Early involvement - Engage before decisions are final
  2. Good faith - Genuine consultation, not just information
  3. Transparency - Share information openly
  4. Respect - Value union role and expertise
  5. Action on concerns - Respond meaningfully to issues raised

6.2 Consultation Requirements

Stage Consultation Activities Timeframe
Pre-decision Inform of potential AI use; seek early feedback 8+ weeks before
Planning Share impact assessment; discuss mitigations 6+ weeks before
Design Input on implementation approach 4+ weeks before
Pre-launch Review readiness; confirm support measures 2+ weeks before
Post-launch Ongoing feedback; issue resolution Ongoing

6.3 Common Union Concerns

Concern Response Approach
Job security Clear commitments; redeployment plans
Performance monitoring Clear boundaries; privacy protections
Work intensification Workload monitoring; adjustment mechanisms
Skills and training Funded training; time to learn
Consultation Early, genuine, ongoing engagement
Health and safety Ergonomic assessment; mental health support

6.4 Dispute Resolution

Level Process Timeframe
Local Manager-delegate discussion 2 days
Escalation HR-union representative 5 days
Formal Dispute resolution procedures Per agreement
External Fair Work Commission (if applicable) As required

7. Change Metrics and Evaluation

7.1 Change Success Metrics

Adoption Metrics:

Metric Definition Target Data Source
System usage % of target users using AI 90% System logs
Feature utilization Key features being used 80% System logs
Workaround rate Staff bypassing AI <5% Observation; audit
Support tickets Issues reported Decreasing trend Help desk

Sentiment Metrics:

Metric Definition Target Data Source
Staff satisfaction Satisfaction with AI >3.5/5 Survey
Confidence Confidence in using AI >⅘ Survey
Trust Trust in AI decisions >3.5/5 Survey
Support adequacy Feel supported through change >⅘ Survey

Business Metrics:

Metric Definition Target Data Source
Productivity Output per FTE +X% Business metrics
Quality Error/rework rate -X% Quality metrics
Processing time Time to complete tasks -X% System data
Customer satisfaction CSAT for AI-enabled services Maintained or improved Surveys

7.2 Pulse Surveys

Sample Questions:

Category Question Scale
Awareness I understand why we are implementing AI 1-5
Preparedness I feel prepared to work with the new AI system 1-5
Support I'm receiving adequate support through this change 1-5
Confidence I'm confident I can work effectively with AI 1-5
Value I can see how AI will benefit my work 1-5
Concerns I have concerns about AI that haven't been addressed 1-5

Survey Schedule:

Timing Focus
Pre-launch (-4 weeks) Baseline readiness
Launch (+2 weeks) Early experience
Post-launch (+6 weeks) Adoption progress
Sustainment (+3 months) Embedding
Ongoing (quarterly) Long-term sentiment

7.3 Evaluation and Adjustment

Change Health Check:

Indicator Green Amber Red Status
Leadership engagement Active sponsorship Passive support Absent/negative
Staff sentiment Positive trend Flat Negative trend
Adoption rate On track Slightly behind Significantly behind
Issue resolution Timely resolution Some delays Major backlog
Training completion 90%+ completed 70-90% completed <70% completed

8. Templates and Tools

8.1 Stakeholder Impact Assessment Template

Stakeholder Group Size Current Role Future Role Impact Level Key Concerns Engagement Approach
H/M/L

8.2 Communication Plan Template

Audience Message Channel Timing Owner Status

8.3 Training Plan Template

Module Audience Duration Delivery Developer Trainer Date

8.4 Resistance Log Template

Date Group/Individual Resistance Behavior Root Cause Response Status

8.5 Change Readiness Checklist

Leadership: - [ ] Executive sponsor identified and active - [ ] Leadership team aligned - [ ] Resources allocated - [ ] Governance established

Communication: - [ ] Key messages developed - [ ] Communication plan approved - [ ] FAQ prepared - [ ] Channels identified

Capability: - [ ] Training curriculum designed - [ ] Training materials developed - [ ] Trainers prepared - [ ] Training scheduled

Support: - [ ] Help desk prepared - [ ] Champions identified and trained - [ ] Escalation paths clear - [ ] Feedback channels established

Stakeholders: - [ ] Union consultation completed - [ ] Staff informed - [ ] Managers equipped - [ ] Resistors addressed


9. Case Study: Successful AI Change

9.1 Background

A government agency implemented an AI system to assist with processing citizen applications.

9.2 Change Approach

Element Approach Result
Early engagement 6-month co-design with frontline staff Staff felt ownership
Transparent communication Monthly all-staff updates; open Q&A Trust maintained
Job security commitment No redundancies; focus on redeployment Fear reduced
Phased rollout Pilot with volunteer teams first Issues caught early
Comprehensive training 2-day hands-on training; ongoing support High confidence
Feedback loops Weekly improvement meetings Continuous refinement

9.3 Results

Metric Outcome
Adoption rate 95% using AI within 3 months
Staff satisfaction 4.⅕ (up from 3.⅖ pre-project)
Processing time 40% reduction
Error rate 25% reduction
Staff turnover No increase (slight decrease)

9.4 Lessons Learned

  1. Early co-design builds ownership
  2. Visible leadership sponsorship essential
  3. Job security commitments reduce anxiety
  4. Training investment pays off
  5. Ongoing feedback channels prevent issues festering

10. Appendices

Appendix A: Change Management Resources

Resource Description Link
PROSCI ADKAR Model Individual change model prosci.com
Kotter's 8 Steps Organizational change model kotterinc.com
APS Change Management Guide Public sector guidance apsc.gov.au

Appendix B: Sample Manager Talking Points

For team meetings:

"I want to talk about [AI system] that we'll be implementing. Here's what you need to know:

  • Why: [Purpose and benefits]
  • What it means for you: [Role impact]
  • What's NOT changing: [Continuity elements]
  • Timeline: [Key dates]
  • Training: [What support you'll get]
  • Questions: [Encourage questions]

I know change can be unsettling. I want you to know [job security commitment]. We're here to support you through this."

Appendix C: Glossary

Term Definition
Adoption Active use of the new system/way of working
Change curve Emotional stages people go through in change
Change saturation When too much change overwhelms capacity
Champion Staff member who supports and promotes change
Hypercare Intensive support immediately after go-live
Resistance Opposition or reluctance to change
Sponsorship Leadership support and advocacy for change